you may have a successful small business idea

you surely know a small idea can lead to a great business success. The first movement is to think of an idea that would be suitable for the business market .

Online Stock Trading

mong the many revolutionary changes brought about by the advent of the Internet is online stock trading. Once the exclusive preserve of the rich and the wealthy, the stock market has now become a place where even the common man can play a part. Investors today can use Internet client-server technology to trade stocks anywhere, anytime they like. Just a couple of mouse clicks and the client is through with a thousand-dollar transaction!

There are several ways in which one can participate in online stock trading. One can use an online broker, or do it himself. 

There are two types of online brokers: discount and full-service. The former are licensed individuals who have direct access to the share market. They neither give you advice nor research the best options. They just order the stocks you want at a discounted price. They earn no commission but make money by selling mass amounts of stock. 

In comparison, a full-service broker offers many more stocks. They act as your personal agent in all share-related activities, such as advice in buying shares, creating a safe investment portfolio, and offering investment advice. Commissions being their main source of revenue, they work hard to satisfy you. So they do a lot of research on the best stocks and investments for you, and hope you will stay with them. 

As stock trading is a complex thing, you should do your homework before taking the plunge online. Take into account how frequently you trade, what other services might interest you, how reliable the trading system is, whether it is difficult to log on when the market is active, and other variables. As hunch or intuition may turn out to be misleading, try to be conversant with the market's state-of-the-art trading techniques and strategies. Try to read the quarterly or annual reports of the companies to know what they are doing with your money. When in doubt, ask your stockbroker. 

Why Your Web Designer Should Know About Web Marketing

Many excellent web designers know next to nothing of web marketing, and this can be a big problem. Marketing a site in search engines requires that the site be designed in a search engine compatible format. Many beautiful sites do not fare well in search engines at all simply because of the way they have been designed. Here are some things web designers should know about web marketing.

Load Times

Beautiful sites with lots of graphics may look awesome, but are often so slow to download that web visitors, particularly on dial-up connections, will simply go elsewhere before the site even finishes downloading. Some search engines also may penalize sites for being to slow.

File Names

When designing a site, all of the file names of the site should be representative of what's on each page. File names like page_1.html are not helpful in conveying what is on the page. Search engines look for sites that are relevant and that are clear about the information being provided. Descriptive, yet short names, like web_marketing_design.php tell not only search engines spiders what's on a page, but humans as well.

URLs

Similar to file names, URLs should be created in formats that that are meaningful to humans and search engines. Often URLs are a combination of domain names, directory names and file names. All of these elements should be descriptive of what's on the site, the directory and the page respectively.

Also, many shopping cart use URLs such as http://www.somesite.com/store/index.php?pid=2786247642. Looking at this URL, neither search engine nor human can determine the contents of the page. http://www.somesite.com/store/widgets.php?product=sky_hook_widgets is much better. It seems most major search engines will now index pages with question marks in the URL, yet this may still hinder some smaller search engines. Shopping carts that do not use question marks in the URL are available and make for cleaner looking URLs that are easier to remember, such as http://www.somedomain.com/store/sky_widgets.

Alt Tags

Alt tags are displayed when graphics have been turned off. A surfer may turn off graphics to get better Internet speed or may rely on alt tags because of physical impairment. This is probably why search engines still seem to weigh alt tags into their search ranking algorithms. Many web designers leave alt tags blank, when in fact they could be populated with keyword laden and accurate descriptions of the images

Usability

There are certain elements that users of the web have come to expect of the sites they encounter. Examples would be Home and Contact buttons. Have you ever been to a web site and found yourself digging for the Home or especially the Contact button? I don't know about you, but I find this quite annoying. Ahh… What a breathe of fresh air to go to a web site and find the menu in the same location on every page and have the first button be Home and the last button Contact. Mmmm, I get warm just thinking about it. Yet, designers are driven by aesthetics and beauty. "How boring to always have the same menu format!" might be one web artist's cry. Boring - perhaps. Easy to use? Yes. When it comes to marketing and web sites, easy-to-use goes a long way toward making a sale.

Meta Tags

Commonly Web designers will put the same meta tags on every page of a site. This is not nearly as effective at getting ranked in the search engines as focusing the meta tags of each page to a few specific and accurate keywords on the page. The goal of search engines is to bring relevant data to its users. Having page specific meta tags is another way of showing not just search engines, but your visitors as well, exactly what your page is about. This makes finding your pages that much easier.

Generally, before designing a site, it is a good idea to determine your keywords first. Determining your keywords is the topic of another article altogether. Once keywords have been determined, the site can be designed in such a way as to focus most on those keywords, in the domain name, directory names, file names, the menu names, the alt tags and meta tags. Designing your keywords into your site will give you a huge advantage over many competitors and is much easier than designing keywords into a site after it has been designed. 

Your Secret Marketing Weapon

It seems paradoxical – the more you give away, the more people are willing to pay for your services – but it's true. This exact approach has worked quickly and effectively for me for years. The key is that it's got to be good and of high relevance to your target audience. This builds people's confidence that you consistently know your stuff and that you can be counted on for long-term value. People soon realize that if you're willing to give away such valuable expertise, think how great the solutions they pay for will be!

So how do you share your expertise with your target audience? Through writing and speaking. And it starts with being able to get your core ideas down on paper in a way that catches your audience's attention and compels them to action.

If the idea of writing an article or giving a speech feels overwhelming, stay with me. I'm going to show you how easy it can be if you follow a basic formula that works every time.

Formula for Success

We've all stared at a blank page, at a loss for words or ideas…and wondered how in the world to write the article, proposal, report or presentation that's due soon…with the deadline looming and no inspiration in sight. It's the worst feeling and brings out the procrastinator in all of us.

Next time you'd rather clean out your desk than force yourself to sit down and write something, try this easy approach:

1) Brainstorm a short list of things that your clients struggle with. What problems drive them to you? Why are they willing to pay good money for your services. Remember, it's not about you -- it's about them, their pain, and their needs. This is now your list of topics for articles and talks.

2) Pick one topic and answer the following questions:

• What's the problem?

• What's the lost opportunity?

• Why is this important to address?

• What will happen if it's ignored?

• What's your solution?

• What tips do you have for implementing your solution?

• What example can you use to illustrate your point?

3) Write your answers to these questions and don't worry about how it flows or even that you're using good grammar. Just get your ideas on paper (or into the computer). Notice that by now, you have at least a page written. Pat yourself on the back and keep going.

4) Go back and clean up what you've written, add a catchy title and some headlines to break up the text, keep your paragraphs short, add some bullets or numbers to guide the eye. Maybe add references or a diagram. Step back and review what you've done. By now, you've got an article!

5) Ask a couple of trusted colleagues, clients or friends for feedback on your draft – really do this because it helps! Plus, it's a great confidence booster and low-risk way to share your writing with a small audience first.

6) Put your new article on your website, offer to send it as follow up when networking, send it to current clients, use it as the basis for getting booked for talks (more on how to in a future newsletter)…whatever you do, don't let it languish. USE it as a way of sharing your expertise.

For more tips on how to share your expertise through writing, keep reading...

Taking a page from Twyla Tharp's new book, The Creative Habit, this prolific dancer and choreographer shares her tips for moving from procrastination to creativity, regularly and with ease. Apply these ideas to your writing and notice the difference…

1) Set up a creative environment that's habit forming. Creativity doesn't just happen, it's a disciplined skill that can be learned. Creativity is not a mystical, elusive gift that's only accessible to artists. Everyone can develop it. Set up the right conditions and it eventually kicks-in. For me, it's the act of daily planning that clears my mind to make room for ideas to flow. For you, it might be puttering in your garden or going for a walk. Whatever it is, do it daily and be disciplined about it.

2) Use an organizational system for your ideas. Over the course of a month, I run into articles, quotes, websites, books, photos, experiences, and conversations…all of which inspire me for an upcoming article or talk. I capture them in folders, labeled by theme or big idea. When I'm ready to start writing, I draw on this collection of resources to inspire and guide my thinking. Twyla Tharp uses a box for each new project. You might find a binder the best catchall. Whatever works for you, the mere act of labeling and filling your container demonstrates your commitment to the idea.

3) Scratch. Scratching is about seeking inspiration to fill your container. I scratch when I flip through copies of Fast Company and Inc. Magazine or browsing in my favorite bookstore (where I found Tharp's book!). I scratch while networking with other professionals and ask what they're working on or stuck on in their business. This is about where you get your ideas…it's kind of primal, and you never know what'll inspire you.

4) Beware of these deadly mistakes: relying too much on others, waiting for or expecting perfection, overthinking, feeling obligated to finish what you've started, and working with the wrong materials. Any one of them will undermine your best efforts. If you're stuck, look at each of these to see if they're holding you back.

5) Find your spine. It's your one strong idea, the toehold that gets you started. The spine of this e-newsletter, for example, is that writing is a core competency of effective marketing. Related to it is the inspiration I found in Twyla's book.

6) Master your skill. You have to master the underlying skills of your creative domain, then build your creativity on the solid foundation of those skills. You can't write or speak effectively about your chosen profession, if you haven't mastered what you bring to the table to begin with.

7) Know the difference between a rut and a block. Writer's block is when you've shut down and your tank is empty. In that case, you just need to do something – anything – to change the patterns in your brain (walk away, sing, get outdoors, do some yoga, cuddle with your pet…you get the idea). A rut is more like a false start. This happens when you're using a bad idea, it's bad timing, or you're sticking with old methods that don't work. Get out of a rut by questioning everything except your ability to get out of it.

8) Fail often privately. This includes drafts that get thrown away, early versions that you share with trusted colleagues, testing your message while networking ("what's your impression of…?"). Then figure out why you're failing (is it the idea? your timing? a matter of skill? judgement? nerve?) and address it before going public.

9) Believe in the long haul. Sharing your expertise through writing won't be easy over night. It'll take discipline to create a habit that eventually builds the skill. Believe me, it's well worth it.

I've found that committing publicly (i.e., to subscribers of this e-newsletter, due out on the first Wednesday of each month) creates the right kind of pressure to motivate me into taking a disciplined approach to writing. Writing one good piece per month is doable and frequent enough that your audience won't forget you. Before you know it, you'll have a solid repertoire of articles and speeches to draw from in your marketing arsenal. 

Make Money Blogging.

   
A free blog is an excellent way of beginning your online empire. Costs are low and potential returns are high.


Getting started is easy. Just head over to www.blogger.com and setup your blog. Alternatively if you want a more feature rich platform, consider getting your own domain and web hosting so you can take advantage of freeware like Wordpress. Many people start with Blogger then move to Wordpress once they grow in confidence,


Pick a topic you are really interested in and which has good keyword traffic (these are the words people use to search for things in search engines). DigitalPoint has a free keyword tool that is very easy to use. You can also check your keyword (or tag) out at Technorati to see how popular it is. In general, the most popular keywords are the most profitable.


Now, all you need to do, is ensure you post something every day, then when the post is done tell the world that you have updated your blog. You do this by issuing a 'ping'. Platforms like Wordpress do this automatically. If you use Blogger then you must use a service like Pingomatic to do it for you.


As the number of your posts increase, search engines will regularly stop by to pick up new content. Your visitors will begin to grow. Your objective is to get as many visitors as possible to visit your blog. The more people who visit your blog the more money you will make.


Make no mistake, the opportunity is there. The top blogs make in excess of $10,000 per month. But be warned, there are no shortcuts. Lots of hard work, unique fresh content and a dash of inspiration and you too can achieve these returns.


By now you will have put in the hard work to develop your weblog. It's become a labor of love. Now its time for all that hard work to pay off. Here are some suggestions for making money with your blog


(1) One of the most popular methods of making money with blogs is to host ads. Google Adsense is a good example. You let Google put their ads on your site and get paid when people click on the ads. Other advertising works in a similar way. Blogads, Adbrite, Chikita and Double click are other examples of paid advertising.


(2) For a fee you can allow people to place links to their blog or website on your blog. These advertising positions can be sold on Ebay, via somewhere like TextLink Brokers or directly from your site.


(3) Affiliate programs work on blogs as well as they work on websites. Affiliate with companies that sell products related to your site. When people click on the link in your blog and purchase a product, you profit. This is another way of making money online with blogs that doesn't cost you anything. If you are passionate about a product and write about it, this can work very well.


(4) If you have a website, blog about some aspect of it and provide a link. Your weblog can effectively sell the product, and all the customer has to do is click to your site and order it.


There are many ways to make money with your blog. I hope this simple guide helps you on the way to earning a good return. 


As a parting piece of advice, don't believe the hype you read. There are no short cuts. You are unlikely to make instant, riches, but with some hard work and great content, you can generate a good additional income from your blog. 

Three Steps to Your Ultimate Marketing Message

Have you created a core marketing message to use throughout all of your marketing efforts

I'm not talking about some catchy slogan or play on words using the name of your business or the service you provide. It's not some meaningless phrase like "we do it right" or "quality service you can trust." Anybody in business can say those things and they're really basic expectations anyway.

A core marketing message clearly and concisely communicates what you're out to do and for who. It speaks to your ideal target market and gets them to respond and seek more information.

So many small business owners and professional service providers never take the time to create this for their own business. Most are creating a new message with every new "marketing campaign." They're constantly trying new ideas. And each new idea becomes a new chance to try and come up with that home run message that gets the phone ringing off the hook like never before.

What you need is an ultimate core marketing message that communicates directly and powerfully to your clients and prospective clients what it is they'll get from your services.

Here are three steps to creating your own ultimate core marketing message:

1. Who do you want to help? Be as clear as you can on who your target market is. Take some time and define with as much clarity as possible who your ideal clients are. If it's not obvious who your message is directed to, why would you expect anyone to get it?

2. What is the primary problem, issue, or challenge you would like to help someone in that target audience solve? This is really at the heart of your core marketing message. Most people are consumed with their own problems and looking for solutions to address them. So when you can clearly articulate a problem your client is dealing with, they'll listen because you may be able to provide a solution.

3. What is the ultimate outcome or result that you'd like to help your target market produce in solving their problem, issue, or challenge? People what to know what it is they'll get from knowing or working with you. When you're prepared to demonstrate that you're focused on delivering an outcome they'd be interested in, they will pay attention and want to know more.

That's it. Now take your answers and boil it down to one or two clear sentences that you can deliver enthusiastically and passionately. Communicate it in everything you do from a marketing perspective, both verbally and in writing.

Forget the catchy slogans. Create and start using your ultimate marketing message right now. 

Internet Home Business - Making The Internet Work For You

Have you ever considered an internet home business? Would you like to make money and work at home at the same time? Let's face it who wouldn't. The    internet can reach across the globe. It is one of the single most important     inventions of our time. You can purchase goods, talk or read emails with the   click of a button. The internet has also opened up a new marketplace, one     which is available and easily accessible by the general public. It's called the   make money online industry and everyone wants to get in on the action.        

Take jewellery for instance. For years people have made their own handmade jewellery and sold it at farmers markets or to their friends. This very simple idea, with the help of the internet, can now be used to make your very own profit making internet home business.All you have to do is get a business web site. These web sites will allow you to take orders using credit cards or paypal. You can set up shopping carts and design your own web site to attract customers. You can also hire a professional to do it for you. Either way, your web site is the ultimate marketing tool. It's important that you make it easy to use and appealing to your customers.<

Next thing to worry about is your product. You have to have something to sell. If you're using the jewellery idea, you need to make sure that your product is the best that it can be. Having a wide assortment of jewellery is probably the best idea and if you don't have any you can always sell other peoples, that the great thing about these excellent work from home ventures, you don't have to have your own product to make money online. 

Any successful work from home business is what you make it. You are ultimately your own boss and to be successful you need to be both ambitious and be able to take chances. You will have to buy supplies, set up your web site and work out the details before you'll see one penny. This means having a budget, and working within it, probably at a loss, for some time.Millions of people make money online and work at home. You can too you just need to believe in yourself and take the plunge. Start your profit making internet home business now. 

We will tell you how to become rich making money with adsenselover.com

 anyone want to monetize their websites, the great way to do it is through Adsense. There are lots of webmasters struggling hard to earn some good money a day through their sites. But then some of the "geniuses" of them are enjoying hundreds of dollars a day from Adsense ads on their websites. What makes these webmasters different from the other kind is that they are different and they think out of the box. 


The ones who have been there and done it have quite some useful tips to help those who would want to venture into this field. Some of these tips have boosted quite a lot of earnings in the past and is continuously doing so. 

Here are some 5 best proven ways on how best to improve your Adsense earnings. 

1. Create a custom palette for your ads. Choose a color that will go well with the background of your site. If your site has a white background, try to use white as the color of your ad border and background. The idea to patterning the colors is to make the Adsense look like it is part of the web pages. Again, This will result to more clicks from people visiting your site. 


2. Concentrating on one format of Adsense ad. The one format that worked well for the majority is the Large Rectangle (336X280). This same format have the tendency to result in higher CTR, or the click-through rates. Why choose this format out of the many you can use? Basically because the ads will look like normal web links, and people, being used to clicking on them, click these types of links. They may or may not know they are clicking on your Adsense but as long as there are clicks, then it will all be for your advantage. 


3. Try to automate the insertion of your Adsense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your Adsense code in a text file, save it as "adsense text", and upload it to the root directory of the web server. Then using SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.

4. Maintain links to relevant websites. If you think some sites are better off than the others, put your ads there and try to maintaining and managing them. If there is already lots of Adsense put into that certain site, put yours on top of all of them. That way visitor will see your ads first upon browsing into that site. 

5. Remove the Adsense from the bottom pages of your site and put them at the top. Do not try to hide your Adsense. Put them in the place where people can see them quickly. You will be amazed how the difference between Adsense locations can make when you see your earnings. 


These are some of the tips that have worked well for some who want to generate hundreds and even thousands on their websites. It is important to know though that ads are displayed because it fits the interest of the people viewing them. So focusing on a specific topic should be your primary purpose because the displays will be especially targeted on a topic that persons will be viewing already. 

Note also that there are many other Adsense sharing the same topic as you. It is best to think of making a good ad that will be somewhat different and unique than the ones already done. Every clickthrough that visitors make is a point for you so make every click count by making your Adsense something that people will definitely click on. 

Tips given by those who have boosted their earnings are just guidelines they want to share with others. If they have somehow worked wonders to some, maybe it can work wonders for you too. Try them out into your ads and see the result it will bring. 

If others have done it, there is nothing wrong trying it out for yourself. 

Be A Writing Whiz - Market Your Articles

            If you're a writer who can write short, snappy, but chock-full-of-information articles, then the Web is your perfect home. For anatomical reasons, web surfers cannot read long articles with text-rich paragraphs – but they're after information, and if you can provide it, then you're a winner.

But how do you let the world know that you can write well? And how can the world know that you are willing to offer your services as an article writer?

The key is to successfully market yourself by marketing your articles. But if you can't send out dozens of emails to prospective clients, or spend hours designing a website, what can you do to get people to hire you?

The key is to write one, and only one ground-breaking article, and to include a resource box.

A resource box contains information about you, and it will usually be at the end of your article. But to make your Web visitors curious, you have to make a resource box so brief and loaded with information, they'll want to hire you after they read the first five words of it.

So what should be in your resource box?

• Give your name – not your full name that stretches all the way out of your birth certificate, but the name you would like to be placed on checks, and how you would like request letters to be addressed. Oftentimes, online writers rely so much on their email addresses and contact details that they forget to put their names down.

• Give your website address, if you have a website. Direct your prospective clients to formal samples of your writing – not to your informal blog where you have details of what happened during your day, all in "Net-Speak." 

• Make your pitch – a one to three sentence proposal that shows readers what makes you and your writing unique. Some marketing experts refer to this as your unique selling proposition, or your USP, the promise of fulfilling an unmet need. Others call it the "Elevator Pitch," or what you would tell a prospective client if you were caught for a few seconds together on the elevator.<

The key to making a pitch is brevity: say in a few words all that makes you special.

• Make a call to action by inviting people to visit your website and take you on as a writer. This can be done in a simple sentence that will tell prospective clients that you are the person for the job, and that if they do not take you on, they will regret their choices for the rest of their lives (of course, in not too many words).

• Lastly, give your contact information. Give only your professional email addresses, not your "cute" e-mail addresses, such as teddybear@ilovechocolate.com. This does not reflect well on your credibility as a writer, and it will make you appear juvenile, no matter how "cute" your e-mail address is. Stick to yourname@youremailprovider.com (Yahoo and Google Mail are acceptable providers). If you do not have such an address, get one. 

"Your Name" email addresses are not only more professional-looking, they are easier for your busy clients to remember.

If you follow your writing rules when making your resource box – that is, if you keep it short and to-the-point, you'll be sure to get a lot of clients clamoring for your services in no time. All you have to do is advertise well and frequently, and make your writing shine. 

Dear Affiliate Manager, Ways To Tell If Your Affiliate Program Stinks

Question: Why aren't my affiliates promoting my affiliate program? And, how do I get more to sign up?

Dear Affiliate Manager:

I can tell you in a heartbeat whether or not your affiliate program is attracting loyal, motivated affiliates. It's easy. Just put yourself in your affiliate's shoes. If you're not creating loyalty in your affiliates, they're going to look for a better program to promote, and you'll be left in the dust.

Now that I've got your attention, let's go through some key components of making your affiliate program attractive to affiliates, so they don't start shopping around.

1. Reputations are on the Line.
Of course, number one is quality. Do you have quality products and customer service? An affiliate's reputation is on the line every time we consider promoting a product or service. If your products are junk or you're making our referrals upset in any way – we'll drop you faster than something *really* hot.

2. Lay the Money on the Table.
It's not just about the percentage commission. That won't motivate and make loyal affiliates, but, it is a start. Are you talking 5%? Then, unless you offer millions of products at great prices and have a solid reputation, you're not going to be getting a whole lot of affiliates.

3. Who's getting credit?
Show your affiliates that you value them by setting long cookies and they'll keep sending you traffic. How long are your cookies? The longer the better.

4. Closing the Deal.
If your affiliates are sending you traffic, I hope you have a newsletter (or ecourse) on that sales page for two reasons. 1. It means you're smart and know how internet marketing works, and 2. It means that the affiliates get more than one chance to close the deal, because you're going to be following up with the lead and closing the sale for us. This shows us that you take your business seriously – a very important indicator

10 Ways To Make More Money In Network Marketing

         Network Marketing is an excellent way for the "average Joe or Jane" to make an extra income. This business concept has been around for decades, and it will not disappear any time soon. The reason for its popularity is simple... It Works! It does however, require lots of work and most importantly, dedication and persistance to get the job done. The best part is, once you are able to set up a solid network, your business becomes MUCH less time intensive. Almost like going on "autopilot". The key is to get there as fast as possible. 

Here are just a couple of tips I have found to be helpful in maximizing your Network Marketing Business: 

1. Use your products regularly. This is Number 1 for a reason, this is the most ignored part of ANY network marketing business. How do you expect your business to succeed if you will not even use your own products? It does seem silly to even have to bring this up, but there are many who are not using their own products, and wonder why they are not making any money. Make a commitment to use your products for a year, and see where your business goes. 

2. Educate yourself constantly. This is very important! You must rid yourself of negative ideas, sometimes referred to as "stinkin thinkin". This can be done in a variety of ways. I recommend reading at least 15 minutes a day, but try to shoot for 30. Business and self-help books are a great way to start. Don't forget your Multi-level magazines, as they are full of tips and advice. Lastly, listen to cassette tapes on multi-level tips from top earners in your business. 

3. Spend as much time as possible with your upline. Your upline should have only one goal in mind, To Help You Succeed! They are a vast source of knowledge and information. Mingle with top distributors in your group, or other groups, and ask how they made it. Most everyone should be more than happy to provide you with excellent tips and advice.

4. Present your products and marketing plan personally to at least one person daily. Remember above when I said you are going to have to work, well here it is. Now here is the key, the prospects to whom you present your plan, do not have to be yours personally. Show the plan for your downline, and not only will you create "security" by placing members in your downlines' downline, it will also give you a boost in your personal income! I can guarantee if you were to follow this rule for 6 months, you would create a downline with enough width and depth to create an income to sustain you and your family for life. 

5. Care for your downline. An entire book can be written on this topic. Usually, it's the little things that show you really care. Try to maintain regular contact, and always praise your distributor's accomplishments. You can even offer incentives for specific achievements, such as money, travel, recognition, or other rewards, to help motivate your group.

6. Duplicate yourself by making distributors independent of you. This will help to multiply your time, thus making you and your group more effective. Always lead by example. Never stop recruiting, training and retailing. Remember the KISS formula - "Keep It Simple, Sweety" I know, I know, I changed the last word, but it maintains the meaning. This can be done my conducting simple, brief, yet dramatic presentations, and teaching your downline to do the same. 

7. Create a large customer base. This is another largely ignored, yet very important, piece of your network marketing business. Many try so hard to build a huge downline, that they forget how much profit they could also make by selling their products to retail customers. Some people will just not want to become part of your downline, no matter how great a product/system you may have. This does not mean they will not be personally interested in your product. Try to make everyone your customer. Once you earn their trust, they will come to you more, and perhaps even join your downline later. Always "leave the door open", as people's needs do change. 

8. Focus on your customers needs. You must give customers more than they expect, and always satisfy your customers complaints immediately. Try to listen 80% of the time, and talk only 20%. As stated above, your customers can be a huge source of future referrals and/or business. You must earn and maintain their trust. Once you have their trust, you can always ask for referrals, which leads to even more business and a larger downline. 

9. Set daily, weekly, monthly, and yearly goals - and Write Them Down! You may have heard the expression, "How do you eat an elephant? One bite at a time." Breaking up a larger goal into smaller easily attainable goals, is the key to success. You cannot just jump to the end, you have to make progress everyday. Writing them down is another largely ignored, important tip to help you succeed. A goal is just a "passing thought", or "wish" until you put it in writing. That is when it becomes concrete and real. It is also a great idea to keep a business journal of your daily activities, as it will help you to become more productive and time-conscious. 

10. Get Out There And Do It Now! All of the knowledge in the world is useless and unprofitable, until you put the most important ingredient of them all in place. This "secret" ingredient should come as no surprise at all, but this is the #1 reason for failure at anything in life. It is ACTION! Remember, knowledge is useless without action. 


Following these steps will almost give you immediate results. Thank you for reading this, and I truly hope this has provided you with valuable information to help you and your business grow and succeed. 

Internet Marketing - Things You Don't Need To Know

   For some time now I have become disillusioned with running my own traditional style business. You know the one where you have to rent premises, pay rates, employ staff, keep large amounts of stock and a million of other time and financially consuming things. Anyway, a couple of months ago, I decided to investigate the possibility of starting my own internet business or as they say in the trade, become an internet marketer.

   During my search of the net and on my many visits to literally hundreds of sites, I was cordially invited to join the many free courses and obtain numerous free newsletters. This was great, all this information was soon winging its way to me. However, it was only on further investigation that I realised that the newsletters were only telling me so much but to get the really important stuff I had to send money. Now don't get me wrong, I am a realist, I know there is no such thing as a free lunch, but hey, if I was to buy everything that everyone suggested I must have and really needed, not to mention the $5,000 courses and seminars that only a true internet marketer should attend then a remortgage of the family home was inevitable. Not being the impulsive type I refrained from enrolling for every must have marketing item. And I am glad I did as you will discover later.

What I did find most interesting and very amusing was some of the Headlines of the many automated emails I received and I thought I would share some of these with you.

So here goes.

What if?
He will email your ad to 1 MILLION people (sorta)
This is a killer
I am the Undisputed King of Cash….
I've found it ….
Get your site on Google in days
$250 - $500 every single day, guaranteed
Earn Minimum $300 A Day
Resources to Generate $11,643 Every Week
How He Makes $1500 Every Day
Powerful Training Methods
Start earning in 15 minutes from now
Get FREE links and Traffic within days
You will easily Earn $500 to $1,000
36 Ways to Affiliate Success
Profit Pulling Niche Packages
Limited Time Offer: Discover my Secrets, Earn $25,000 A Month

However, and what I mentioned earlier that you would discover later was during my investigations, I accidentally came across an excellent FREE eBook titled "Perpetual Profits" by Brian Campbell. This contained information which others were selling for $79 and upwards. I was so impressed with the content of the book I contacted Brian who kindly gave me his permission to distribute it. You can get your copy by visiting my website and I have attached a link below. Oh! and whilst you are there, sign up for my Newsletter. Only joking……

Happy marketing. 

Six Basic Tips For Google Adsens

Google Adsense is a quick way to earn some money, but learning the Google Adsense secret can mean earning even more. Google Adsense is an advertising program that pays you to display ads on your site, using a pay-per-click program. The host site can actually choose between text or image ads. Google will send a check when your account reaches $100, but be aware that this can take some time if you're just starting out. You may, however, be paid more quickly than you thought, depending on how well you use the program. 

If you aren't already using Google Adsense, you should start; it's an opportunity you don't want to miss. Signing up isn't hard; you simply fill out the information and click on "send". After Google receives your information, they send a confirmation email, to which you must reply before getting started. 

Here are a few Google Adsense Tip ideas that can help you. 

- Start a blog about something specific, instead of just making random entries. For instance, if you wanted to sell chocolates, you would write all about chocolates. You wouldn't stray over to politics or horses, unless they had a connection. This can also help you to keep your traffic. 

- Optimize the words you use. I learned that if you bold certain keywords, the Google ads that relate to them will pop up. This can help you with your click-through rate.

- Make sure your site can be easily navigated. If a clicker can't find his or her way through your site, they probably won't be coming back. 

- Learn where you should place your ads for more optimal click-through exposure. 

- Always keep your site current; this helps in keeping your customers coming back to see what is new, and this in turn helps your click-through rate. 

- Use the most popular keywords. Advertisers pay more to put their ads on sites that contain popular keywords, as these sites will be visited most often. This will bring in more traffic to your site, resulting in higher click pay rates. There are software programs that you can use to find the most currently popular keywords.

Google actually has a blog that tells about their Google Adsense Tip for the day and any Google news. There are also forums by Google and their affiliates where others will help you to uncover the Google Adsense secret to success. Whether you want to make $5 a week, or $500, Google can be the way to go. Learn the Google Adsense secret and start earning hundreds of dollars a week instead of just a few pennies. 

Remember to Sign Your Email

When you finish typing an email message, don't forget to sign it. In email language, that doesn't mean simply typing your name. The "signature block" contains a great deal more information. 

An email is a blank screen. It contains none of the contact information found on traditional company letterhead or stationery. So, you need to provide this information in the form of a signature block. 

Avoid the temptation to create a fancy banner with lots of symbols at the top of your email message. Most of that fancy schmancy stuff doesn't translate well from one email system to another. It also creates huge files, which means the message takes forever to open. Locking up a client's email is not the best way to make a positive impression on him/her.

The best position for the signature block is at the end. When creating your block, try to keep it to four lines. In some cases, you may need more space. Use caution, though, or the contact information may end up being longer than the body of the message. To solve this, try putting multiple pieces of information on a line. For example: Marketing Director, ABC Meeting Planners.

In determining what to include-again think of your letterhead. Provide your full name, title, company name, phone number, and email address. You may also want to give your mailing address and fax number. If you have a website, list that address, too. Don't miss an advertising opportunity. 

Why include all this contact information? Maybe an important client wants to call you instead of replying via email. Don't make it difficult for him/her to find you. Including your email address is not redundant. Messages get forwarded, edited, etc. The ultimate receiver may not have a clue who the original sender was. <

Almost daily, I receive requests from people for information, and they don't tell me who they are or where they are. Even after requesting a mailing address, the response often comes back with no company name. Can you imagine mailing something to a 40-story office building that contains 150 businesses with the envelope addressed only to an individual?

If you work for a large company, such as a hotel or convention center, consider using a separate signature for internal messages, since your coworkers don't need all those details. You might provide your phone extension, in case there isn't a company directory handy, and your department, if the receiver doesn't know you. 

To keep you from having to re-type all this information with every message, newer email programs allow you to create standard signature blocks. This feature is usually found under the "Options" or "Preferences" heading. It automatically inserts the block at the bottom of your message. You can create numerous signatures and use them for different types of emails. If you use the same closing (Sincerely; Warmly; Regards) for all correspondence, you can save even more time by including it in your signature block. 

The Internet The World's Greatest Telephone for the Success of Your Business

Business owners of companies both large and small can achieve rich improvements in their operations if they start to ask themselves regularly, "I have just been handed a powerful new tool. It essentially lets me costless communicate with anyone on the planet. How can I best use it to my advantage?"


To focus, business owners must first ask themselves two questions: As a business owner, what am I trying to achieve?

Marry your answers to the diverse communications capabilities of the World Wide Web; you will inevitably create some powerful and highly beneficial new initiatives.

In exploring strategies for success in the developing environment, it is essential to recognize a fact that is often overlooked: The Internet is fundamentally a new communications vehicle. As a consequence, a large part of its value arises because it permits cost-effective communications - down the street or on a worldwide basis-that were not possible before its emergence.

Why is this so important? Because many people have a very different view of the World Wide Web. They will suggest that the Web is an entertainment medium -something that has more in common with the television than the telephone. This focus is easy to appreciate; the typical person is more interested in the new offerings on the Web that can entertain him or her than the less exciting details of enhanced communications capabilities. In addition, Internet use is the first activity in over forty years that has been clearly documented as something that causes people to spend less time watching television. It's therefore natural to think of it as a substitute for this medium.

Benefits of Internet Telephony to Your Business:

1) Availability Completely under Customer Control. With the internet, visitors-potential customers -come to Web sites at their convenience, making them far more receptive to what companies have to say because the customers aren't being intruded upon (as happens with telemarketing).

2) One-to-Many Communications Performed Seamlessly. The Internet offers one-to-many communications systems without losing the privacy or interaction possible by phone. A single posting at a Web site reaches as many people as visit the site that day
.
3) Reduced Effort, Time, and Cost. The Web makes things easy and affordable.

Not all businesses are currently bringing in added profit via the Web yet; nonetheless, every business needs to be working on it in order to be competitive today. 

The Web makes it possible for companies both large and small to develop new communications processes that save time and money while enabling faster responses to customer needs.

Many industries rely on widely distributed field sales forces that may consist of independent agents or company employees. In today's fast-moving business environment, providing these frontline soldiers with the most up-to-the-minute information and the best possible tools and support is critical to success, and by using the Web, companies can do so at far lower cost.

2) Availability Completely under Customer Control.

With the Internet, visitors-potential customers-come to Web sites at their convenience, making them far more receptive to what companies have to say because the customers aren't being intruded upon (as happens with telemarketing).
3) One-to-Many Communications Performed Seamlessly
The Internet offers one-to-many communications systems without losing the privacy or interaction possible by phone. A single posting at a Web site reaches as many people as visit the site that day.

4) Reduced Effort, Time, and Cost. 
The Web makes things easy and affordable. 

The Web makes it possible to communicate regularly with a large volume of customers at virtually no cost.

Businesses can generally benefit by disseminating information; yet up to now, there has not been a cost-effective, satisfactory way of timely customer notification. Not only is direct mail costly, but the timing of delivery is erratic and an overwhelming amount of it is never even opened. The telephone is timely, but information disseminated by telephone is also costly and runs the risk of alienating customers who don't want to be bothered by solicitors

Enter the Internet. The World Wide Web gives companies a low-cost method to communicate with existing customers and to reach out to potential ones with a timeliness that has never before existed.

The new capabilities created by the Internet far exceed what could be accomplished with the telephone. Consider how a well-designed Internet customer-communications system can work:

1.) Orders are confirmed by e-mail -first immediately after they are placed, and again when they are shipped out. The shipping confirmation notice includes an internal tracking number to help customers locate the package if it fails to arrive on a timely basis.

2.) Customers can register for e-mail notifications of various kinds. By filling out an online form, customers can request to be notified about newly available products that are likely to be of interest to them.

3.) "Missing" customers can be inexpensively lured back: If a frequent customer has not made a purchase for some time, the electronic retailer can send a $5 or $10 digital coupon to encourage a return purchase. These types of ongoing efforts to build loyalty can be triggered by well-designed automated databases, combined with virtually costless e-mail, to create an inexpensive, potentially high-return, and customer loyalty program.

This suggests a central strategy for any business today: Gather e-mail addresses from customers (and permission to contact them using these addresses), even if you don't yet have an interactive Web site. Every business from a major manufacturer to a regional discount store to the local plumber will find that well-designed e-mail messages can be a low-cost, highly effective means of building profitable revenues. In Strategy 7, I discuss how a local pest-control business might benefit tremendously from an e-mail-based initiative.

The Importance of round the clock availability 

Like a good catalog and 800 numbers, the Internet makes your company accessible to customers worldwide twenty-four hours a day. However, the "Web" is better than the world's greatest catalog."

Here's why:

Additional visuals as well as more written detail. Catalogs face an inherent limitation: Paper and postage are costly. As a result, details -other views of a product as well as more written description-often have to be left out. So while the 800-number operator can read to customers the special washing instructions, if the product is offered on the Internet, the consumer can read the special washing instructions for him- or herself, scroll through a more lengthy product description, and in all likelihood, see more than one view of the item.

Expanded offerings. Today catalogs typically list only a portion of a company's offerings, simply because more listings mean expansion of printing and mailing costs. The Web obliterates this limitation. Remember too, that anything that can be accomplished online instead of by phone is more cost effective. A five-minute call to order a $50 item, at a cost of $1 per minute, means that the call is a significant percentage of the cost structure, and a five-minute inquiry-with no purchase attached -creates a financial loss in addition to time lost by personnel who might have been making a sale to someone else. This contrasts with use of the Internet, where-to the extent that communications cost exists-they are trivial, and consumers bear the cost of company contact by paying their access service.

The Internet has now led to a new definition of what customers have come to expect: In the emerging era, businesses are almost required to provide twenty-four-hour Internet communications, so that the consumer can shop from home whenever he or she wants to. Sites that prosper will be more than order-taking vehicles; they will provide a creative, educational experience that builds knowledge about their products and services and engenders sales as well as ongoing customer loyalty. 
Whether your business specializes in Porche luxury cars or temporary employment services , the Web offers you the opportunity to find people who are looking for what your company sells. 

The Internet Marketing Blog

If you subscribe to the micro persuasion model of public relations, then you would agree that the Internet is the new frontier in marketing. Blogs are increasingly becoming the medium of choice for companies and entrepreneurs in bringing their brands and products closer to consumers. E-commerce sites are fast becoming widely-accessible, and a variety of products can now be purchased online, from clothes, to computers, to cars. The World Wide Web is one big conversation, and companies are vying to join in, get to talk back, and get feedback in return.

The essential thing for a company to do is to initially create an online presence. As long as you're there, online and accessible over the Internet, people are bound to seek you out, in their quest for information. Imagine how much more business you can generate if you actively pursue marketing activities online. Imagine if your company website or weblog comes out as number one in Google for a generic search on your product or service. You can literally bring your brand closer to hundreds of millions of people who go online.

This is what the Internet Marketing Blog is all about. Here, we intend to share whatever knowledge and expertise we have to help businessmen and entrepreneurs harness the power of the Internet in effectively marketing products and services. We will explore the various avenues by which you can spread the word about your company or brand. We will help with the best practices and most sustainable methods-this is a fickle industry, after all. What's in today may be passé tomorrow. So we would delve into both tried-and-tested and new-and-upcoming Internet marketing techniques.

Blogs and Blogging. 

The concept of Web 2.0 has given power to the consumers of information to be content-producers themselves. Blogs and blogging have become indispensable tools in marketing one's products, services, and brand. With blogs, companies can join in on the big conversation, and hence reach out directly to their clients, with a very effective talkback mechanism.

Search Engine Optimization. 

What used to be a black-hat, or illicit, trade is now a recognized profession in the Information and Communications Technology industry. Search engine optimizers, or SEOs, pride themselves in being able to quickly, effectively, and legally raise a website's rankings in the popular search engines, in order to attract more clients, and hence generate more business. After all, majority of online business is generated from fresh traffic, or first-time users who come straight from the search engines. It's always a good feeling to be number one on Google, or at least on the first page, for relevant searches.

Online Revenue Streams. 

We will also discuss how you can actually earn revenues online, through the various pay-per-click advertising, referral, and affiliate programs available. We shall also explore the different models, from contextual ad-generation, to fixed, per-impression advertising.

These are only some of the very exciting topics we intend cover on the Internet Marketing Blog at http://www.theinternetone.net. The Internet is abound with innovative and interesting ideas, and business people and entrepreneurs should keep abreast of what's new. The next wave of new millionaire-minting ideas can be just around the corner. Thus, it pays to be informed. 

How to find profitable affiliate programs

A successful website can easily make thousands of dollars for you every month. We are providing you with the links of some affiliate networks that will give you the ads to place on your website. First of all they will visit your website and check that either your website has the capacity to get the visitors on it. If they are satisfied, they will give you their product ads of their merchants to promote on your website. The ads may be in the text format or it can be a banner. Place them on your website where you want and then sit back and earn a good amount just for doing nothing. 

It is not difficult to find profitable affiliate programs. A good option is to search in regular affiliate networks like Click Bank and Commission Junction. 

Following is the list of some good, reliable and reputable online affiliate networks that can provide you the best affiliates. You can join many affiliate networks at a time so that you can make a good income. 

1) www.cj.com: 

Join for free. This affiliate network is acting as an intermediate between the publisher (you the webmaster) and the advertisers. You are required to register here. Your website will be checked and if accepted, then you will be allowed to get the ads. Hundreds of advertisers are there from which you can choose the best according to your website nature. Get the ads or banners of the advertisers and place them on your site. 

For every action that is done on these ads e.g. a visitor goes to the advertiser's website, registers there or makes any purchase; all this is recorded by the cj.com. The revenue is collected from all of your advertisers by the cj.com and is paid to you every month. Good websites are earning 10,000 to 15,000 dollars every month. 
Their famous advertisers are e-bay.com, Quick Loans, Backcountry.com, Crucial Technology, Expedia, Zappos.com etc 

The well known publishers are netflips.com, MyPoints, Ebates etc. 

2) www.affiliateseeking.com: 

Join for free. This affiliate network is acting as an intermediate between the publisher (webmaster) and the advertiser. Choose the advertisers which you want to be an affiliate. Every advertiser offers you different incentives for every sale, visit or signup to their websites through your website.

3) www.affiliatetip.com: 

Join for free. Look at this website and check all the advertisers and their offers. Choose the best ones according to the nature of your website and start earning today. 

4) http://www.element5.com/ 

Join for free. Element5 enables you to build partnership with software publishers and begin marketing their products. Each sale will generate revenue for you. 

There are many other affiliate networks available on the internet but above mentioned are reliable and have been in business for many years. 

5) www.clickbank.com 

This is a very well known affiliate network. It only markets products that are downloadable, especially software products and e-books. ClickBank is very easy to join and is very inexpensive. If you are an affiliate, then you will pay 7% and $1 for each sale. 

6) www.linkshare.com 

It has more than 600 merchants and 10,000,000 affiliates. If you are an affiliate then you have the chance to promote a larger number of different products. Some famous merchants are Dell, American Express, Disney and others. 

7) www.sharesale.com 

It is a big network with more than 400 merchants. They pay good commissions. The fee for affiliate to use their service is 20% of affiliate revenue. You don't need to buy any additional software. 


8) www.clixgalore.com 

This network has more than 1200 merchants and 2500 programs. All applications are accepted at the time of submitting application so entry is very easy. Usually small and medium level affiliates like to join this network. It offers 2-tier referral payment system for affiliates. Advance payment is collected from the merchants so there are no chances of commission theft. 

Conclusion 

There are many other networks available on the internet, but above mentioned are more reliable.